29 Jul

#shoutoutrevolution – Lauren C. Waterworth

Who are you and what do you do? 

I am an illustrator working in the U.K. and I create hand painted designs that I put together as downloadable/ printable clipart or Scrapbooking kits.

These kits will include a series of individual illustrations, patterned background papers, frames and a hand painted alphabet.

Customers who buy my kits use them to make digital scrapbooks, hand made cards, party crafts and much much more!

All my kits come with a limited commercial licence – this means that you can sell things you have made using my artwork as long as it’s a physical item (such as a card for example) but nothing that can be downloaded as that’s what I sell!

When did you begin making your incredible art?

I was hired by a company called Serif who are based in Nottingham, England to work for their DaisyTrail Brand – they specialised in creating ‘Digikits’ (Digital craft kits) that were sold to be used with Serif’s CraftArtist Software.

Prior to this I created a lot of different things, mainly acrylic and mixed media paintings, but I also created models out of polymer clay as well as many other things – I love being creative and trying out new mediums!

When I was asked If I’d be interested in applying for the job at Serif I didn’t have much experience working with watercolour but I picked it up quickly, now that is my primary medium.

What inspired you to create your form of art?

The joy of making digital craft kit is seeing customers use my artwork for their own designs – my creativity lets other people to be creative too!

Sadly the DaisyTrail brand was closed in 2017 but I enjoyed making the kits so much that I decided to continue making them under my own brand.

The versatility of creating matching sets of artwork means that I can then turn my illustrations into designs for other means – I also make Printable card making kits to sell through CraftsUPrint.com using the same images I’ve painted for my craft kits – I love having new opportunities to be creative with the artwork I have already created!

What is your one essential tool that you cannot live without (for your art)?

Probably my drawing tablet. I could create the kits in any medium but I couldn’t translate them to the computer screen within my tablet.

Where can I find you on the web?

I sell my work through a couple of sites:

https://www.etsy.com/uk/shop/LCWaterworth

https://www.e-scapeandscrap.net/boutique/

https://www.craftsuprint.com/lcwaterworth/

You can also follow me on Facebook:

https://www.facebook.com/LaurenCWaterworth

Or Instagram:

https://www.instagram.com/lcwaterworth/

What do you like to do when you are not creating?

I’m a mum to a very independent little boy! This is a whole new challenge that often means very limited time for creating art but I love him to bits and wouldn’t change him for the world, he is my masterpiece 😉

Have you got any pets?

We have a grumpy tuxedo cat called Neko.

What is your favourite book?

That’s a hard question – between working and looking after my little boy I don’t get much time to read but I’m always looking on Pinterest for art that inspires me!

I’m a big fan of Terry Pratchett and that includes the artwork of Paul Kirby who has done a lot of illustration work for the Discworld series.

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2 thoughts on “#shoutoutrevolution – Lauren C. Waterworth

    • Thank you for taking the time out of your day to read and comment on this post, and for sharing how awesome Lauren’s designs are 🙂

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